For the first set of images the client requested that most of the illustrations should be very current and have a political slant. Visually I immediately thought of 9/11 and Iraq which helped form some very powerful imagery. This particular image came from the notion that no soldier is a number; they have other interests and maybe other jobs they have left behind. In this case a DJ, based on Deft's market. The numbers under the soldiers was reflective of how many had died so far in Iraq at the time.